“Be yourself. Everyone else is already taken.” – Oscar Wilde

My Style

What really makes me effective at helping my clients is who I am and how I work.

  • I’m intuitive. I pick up on things that you can’t see. I see patterns that you don’t see. And, I see obstacles that you don’t recognize. My intuition is what makes me a great coach.
  • I cut to the chase. I get down to the heart of the matter very fast. I ask direct questions, provide direct insights and reflect back to you what I see in very clear terms that may not be what you “want” to hear, but it is exactly what you “need” to hear.
  • I push. Like any effective athletic coach, I call you out when needed and really push you to reach your true potential.
  • I am not the expert – you are. I help you find your own answers, not mine. I am here the whole time, and push you to get there as quickly and painlessly as possible, but it’s your process.
  • I’m on your team – always. I’m in this with you. I will challenge and push you but I will also support you and be with you throughout the entire journey. I am your coach, your sounding board, your accountability buddy, your advocate, and your cheerleader.
  • I’m quick. You will experience change very quickly (most of my clients feel a lot better after just our first session). And, once you are ready, you are out on your own. Seriously – my job is to coach you out of needing coaching.

My Passions

What motivates me and makes me good at this work is what I’m passionate about. I am incredibly aware of whether these things are and are not happening. It drives me a little bit bonkers when I notice them not happening, and I get very excited when I notice that they are…

  • Fog Cutting: I can easily see the fog that is clouding an individual or business’s experience and potential success. I thrive on clearing that fog completely. This also lends itself to my severe sensitivity to and dislike of inefficiency.
  • Clarity: Businesses being clear about their vision and values. Individuals being clear about what they want and need. And most importantly, communicating all of these things clearly!
  • Alignment: Individuals and businesses getting out of their own way, finding their true purpose, gifts, passions and desires and meeting their potential.
  • Authentic connection: Within an individual, between individuals, within a company, between a company and it’s audience. Authenticity and connection are my core guiding values and combined they are a super power for any individual or business.

My Story

I started Fogdog Coaching & Consulting as a full-time business in early 2013. I also moved to Maine the same day. Both decisions were the best I’ve ever made. I am deeply passionate about the work that I do and love the variety of working with different businesses and individuals with varying situations, needs, gifts and goals. And I really enjoy working with clients locally in Maine and across the country and even internationally. I absolutely love living in Maine. It is truly where I belong and after years of moving around a lot, I don’t have any plans to leave. Also, if you’ve never been to Portland, you should visit. This is an incredible city.


I’ve been a coach since early 2012, but really I’ve been a coach my whole life, I just didn’t get the training and start offering it as a paid service until more recently in life. I became a coach after a pretty serious life transition of my own. I had been working in marketing, advertising and brand strategy for almost 10 years and I was very successful. I was rapidly moving up the ladder, landing and maintaining huge clients, managing teams, driving change, and building businesses. But, despite the fact that I was experiencing all of the success I had been working my whole life to achieve, I was experiencing a friction that I couldn’t understand – I wasn’t happy, I was incredibly stressed, and I just felt “off.”


I made the drastic decision to quit my job without a plan and take some time off, during which I did a lot of soul searching and realized I had spent my whole life trying to be the best at everything (best daughter, sister, friend, girlfriend, student, athlete, employee, manager, etc.) and had done a pretty good job at all of them, but I had veered off the path of who I was and what I really wanted pretty early on in life. From there, I was able to really consider who I actually was and what I actually wanted. And the result was the realization that I loved talking to people about their struggles and I loved helping them move forward. I had been doing this forever – with friends, with employees, with peers and even with my bosses. When I was helping others, I was energized and lit up. I had been coaching all along, I just didn’t realize it.


Like so many of my clients, I never could have imagined that this is where my life and career would take me. But I can say with complete confidence that this is better than anything I could have ever dreamed. I absolutely love my work and I am so much more aligned with my purpose, passion, values and gifts.

I’d love to hear your story and discuss how I can help.